Classroom Handouts and Notes

1 – Communication Definitions.pdf

2 – Better Writing Through Self-Editing.pdf

3 – Types and Techniques
(Mechanisms) of advertising.pdf

4 – Public Relations Is.pdf

5 – Adfile Source Sheet.pdf

6 – Political Advertising.pdf

7 – CO-OP Advertising.pdf

8 – How To Analyze A Case.pdf

9 – Smaller Words.pdf

10 – Ad Vehicles.pdf

11 – Media Kit Example.pdf

12 – Audiences.pdf

13 – PR and the Electronic Media.pdf

14 – Advertising Media Awareness.pdf

15 – Media Training.pdf

16 – PSA Handout.pdf

17 – VNR Tips.pdf

18 – Teaching Old Tricks.pdf

19 – Workshop Planner.pdf

20 – Speeches.pdf

21 – AP Style Summary.pdf

22 – Four Public Relations Models.pdf

23 – Interview Techniques.pdf

24 – Interview Record.pdf

25 – Position Paper.pdf

26 – Leads Lecture.pdf

26a – Thank You Note.pdf

27 – Briefing Book Contents.pdf

28 – A Brief History of Public Relations.pdf

29 – Landing an Internship

30 – Job/Internship Interview Prep.pdf

31 – Internship Employer Evaluation

32 – Commonly Misused Words

33 – More Commonly Misused Words

34 – Strunk and White Misused Words

35 – Nine Parts of Speech

36 – The Echo Boomers

37 – PR and Integrity

38 – New Orleans Crisis Plans

39 – Crisis Communication Plan —
An Example

40 – Anatomy of a Media Kit.pdf

41 – 100 most often misspelled words

42 – Example – News Story Alito

43 – More on Position Papers

44 – Professional Writing Handouts

45 – Memo Example

46 – News Releases Crafting and Checklist

47 – PRSA Planning Terms

48 – Peco Crisis

49 – Crisis Com. Plan for Phillies – Summer 2006

50 – You Are A Brand

51 – Creative Briefs

52 - Social Media Effect on Consumers

53 - Social Landscape

54 - Three-Minute Drill s

56 - Position Paper assignment

57 - Force Field/Conflict Analysis

58 - GOST plus PR Playbook Chapter 7 – Planning

59 - Action Verbs

60 - Writing Test Grammar and Punctuation Skills Briefings

61 - Roberts Revolution Earth 09 Annual Report

62 - Ace you next job interview – from Philly.com

63 - Advertising Sales Media Kit Examples

64 - Resume Tips – from Career Builder

65 - Write it Right – from Philly.com

66 - Digital Boost/Free Speech – from Philly.com

67 - Editing Skills Test No. One

68 - Advertising feminine products

69 - Public Relations Professionals for Interviews

70 - Resume Examples Package

71 - TEC Program [Total Effort to Communicate]